WELCOME

Welcome to our Eng 100 Blog “Conversation Beyond the Classroom”! The title of this blog refers to the community of active readers & collaborative learners we are creating by sharing our academic writing for Eng 100 with each other + a larger group of students, instructors, academics, and just about anybody who chooses to follow our blog! When you write and post your reader responses here (and, later, as you write your essays for the course), I encourage you to use this audience to conceptualize who you are writing for and, most important, how to communicate your ideas so that this group of academic readers and writers can easily follow your line of thinking. Think about it this way: What do you need to explain and articulate in order for the other bloggers to understand your response to the essays we’ve read in class? What does your audience need to know about those essays and the authors who wrote them? And how can you show your readers, in writing, which ideas you add to these “conversations” that take place in the texts we study?
As students of Eng 100, you will use this blog to begin conversations with other academic writers on campus (students and instructors alike). We become active readers of each other’s writing when we comment on posts here. And, best of all, we are using this space to share ideas! I encourage you to use this blog to further think through the topics and writing strategies you will be introduced to this quarter. As always, be sure to give credit to those people whose ideas you borrow for your own thinking and writing (you should do this in the blog by commenting on their post, but you will also be required to cite what you borrow from your peers/instructors if and when it winds up in your essays. More details on that later…).
Finally, keep in mind that writing to and for this audience is a good way to prepare for the panel of readers (faculty at WCC) who will be reading and assessing your writing portfolio at the end of the quarter. We hope that as a large group of active readers, we can better prepare each other for this experience. But, in the meantime, let’s have fun with it! I am really excited see how far we can take this together!


--Mary Hammerbeck, Instructor of Eng 100

Tuesday, February 22, 2011

Commercial Blog Post

The commercial, “Hello mother, hello father,” by K9 Advantix is about a small, cute little puppy singing a song about going to camp and how much he is thankful for having K9 Advantix so he is able to enjoy camping. The song is very catchy and most people will just find the puppy adorable which catches people’s attention. The song is simple and that too catches people’s attention and without realizing it that the song itself is selling a product. Such as Robert Scholes take on the Budweiser commercial in the article, “On Reading A Video Text, “ which is about baseball disconnecting Budweiser completely until the very end; however, chose baseball because it is the American pastime so joins the fact that Budweiser could be an American beer. In the K9 Advantix commercial it starts off with the puppy singing the song which then adds in some camping where he thanks his mother and father for sending K9 Advantix because he does not have to bother with bugs/insects and all that comes along with it. When the commercial first came out within just a few times watching it I memorized the song without realizing it and found myself singing it throughout the day, along with many others besides me. I believe that is what makes this commercial so great is the fact that it will hit all dog lovers which most likely have dogs and will buy K9 Advantix because it can help dogs with bugs/insects. What makes this commercial even more appealing is the fact that it is short and simple; to the point really because the commercial is filled with a little song and a few words at the ends that wraps up exactly what the product is. In conclusion, the commercial although it is about flee medicine it sucks you in with a catchy, little song using an adorable puppy singing it that takes the product and stores in in your mind without realizing it exactly how the Budweiser commercial did with baseball.


Morgan England

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2 comments:

  1. crazyanna888February 23, 2011 at 12:31 PM

    The music is very attractive to the viewer because it the vocals are like a kids voice and dog owners treat thier dogs like thier kids.
    Most americans have dogs so this is an efective commercial.

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  2. Bart BoeckholtFebruary 23, 2011 at 12:39 PM

    The nutural assumptions here are that for a dog to be clean happy is for a dog to be claen and free of fleas.the music makes us relate the puppy to our own kids.

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